AutoWarm Case Study: From Zero to Inbox in 14 Days

A
AutoWarm Team
β€’β€’5 min read
Email Warm-UpInbox PlacementEmail DeliverabilityDomain HealthCold Outreach
AutoWarm Case Study: From Zero to Inbox in 14 Days

Can a brand-new domain really start landing in inboxes within just two weeks? We ran a test with AutoWarm to find out β€” and the results speak for themselves.

🎯 The Challenge

A startup client purchased a brand-new domain. Like most fresh domains:

  • Gmail and Outlook treated it as suspicious.
  • First cold outreach attempts went straight to spam.
  • Engagement was near zero.

πŸ‘‰ Related reading: What is Email & Domain Warm-Up β€” Why It Matters

βš™οΈ The Setup

Using AutoWarm, we configured:

  • Starting volume: 5 emails/day.
  • Ramp rate: +5 emails/day.
  • Reply rate: 30%.
  • Sending window: 9 AM – 5 PM.
  • AI replies enabled: to simulate human-like conversations.

πŸ“Š The 14-Day Results

  • Day 1–3:
  • 15–20 emails/day sent.
  • Inbox placement: ~40%.
  • Spam rate: ~50%.
  • Day 7:
  • 35–40 emails/day.
  • Inbox placement: 70%.
  • Spam rate: <20%.
  • Day 14:
  • 60+ emails/day.
  • Inbox placement: 92%.
  • Spam rate: <5%.
  • Domain health score: 85/100.

The domain went from zero reputation to inbox-ready in just 14 days.

πŸ“ˆ Why It Worked

  1. Gradual ramp-up built trust without triggering filters.
  2. AI-driven replies simulated real engagement.
  3. Time-window sending avoided unnatural spikes.
  4. Ongoing monitoring flagged spam hits early.

πŸ‘‰ Related reading: Key Metrics to Track During Email Warm-Up

πŸš€ Final Takeaway

Warm-up isn’t theory. It’s a measurable, data-driven process. With the right setup, even a brand-new domain can earn inbox placement in as little as two weeks.

AutoWarm automates everything β€” from sending and replying to monitoring domain health β€” so you can focus on growth, not firefighting deliverability issues.

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